How do you make software more… human? We were set this challenge by our friends at Cosa Vostra, on behalf of their illustrious client. Jaeger LeCoultre’s heritage stretches back over 188 years, so any technological transition needs to be handled with a certain delicacy. Luckily help is at hand in the form of Mr Elevate, who guides a Sales Ambassador through the powerful features of their new CRM system, with a little magic.